PURE stands for Power Using Renewable Energy and true to its name ever since its genesis at IIT Hyderabad, the company has focused on enabling transition to sustainable energy. Maitri Motors is an authorized dealer of PURE EV for Thane region.
Born out of innovation at IIT Hyderabad, PURE is committed to drive the future of e-mobility and energy storage systems. We design and manufacture EVs and Lithium batteries. The company made foray into manufacturing of electric two-wheeler under the brand “PURE EV” and high-performance Lithium batteries under the brand “PURE Lithium”.